Back to School Business- Building Challenge 2021
It’s almost time to go Back to School - whether you’re regrouping to get kiddos in to their classrooms, or just dragging from the long, hot Summer + ready to tackle the downhill side of 2021…take the Challenge!
Pro tip: Find an Accountability Partner for this Challenge. Everything is more fun with a friend…and it really helps to have someone keeping you on track!
(West + Main agents: slack Stacie + let her know you’re in, so that she can add you to a private #backtoschool2021 channel where you’ll find accountability, coaching + support, and let her know who your Accountability Partner is!)
+ Create 10 Email Templates to Streamline Your Client Communication
Keeping a library of canned responses ready to go in your email platform will make it so much easier to respond and provide information to prospects and clients — even when you are out showing property or on appointments. Here are some ideas, but you should think about your business, what you want your clients to know, and how you want them to hear from you!
+ Sign up for 5 industry newsletters
Curate your inbox to make sure that you wake up to useful industry-related news each morning…here are a few that we recommend, comment below with your fave reads, and we’ll add them here!
Inman News
West + Main Agent Pro News
Housing Wire
RIS Media
+ Subscribe to 3 industry podcasts
In between showings, on the way to the office, at the gym or an a run…make the most of your minutes by filling your mind with brainfood, motivation, information + inspiration. Here are a few that we love…comment below with any that we missed, and we’ll add them to the list!
Ninja Selling Podcast
The Real Estate Sessions
BiggerPockets Podcast
Secrets of Top Selling Agents Podcast
Marketing Genius - Placester
The Katie Lance Podcast
Pursuing Freedom Podcast
+ Flip your inbox: unsubscribe from 5 newsletters
If you’re getting emails but can’t remember why, or are no longer interested in the content, hit that unsubscribe button once to save yourself a few seconds and that moment of your attention each day!
+ Save 5 auto property searches for yourself
Use one of West + Main’s websites or the MLS of your choice to set up property searches so that you can keep an eye on the market and specific neighborhoods. We’d suggest:
1. Your own neighborhood/area
2. West + Main’s new Active listings
3. All Coming Soon listings in the MLS
4. The areas around your favorite West + Main offices
5. The neighborhoods where you would love to have a listing
6. Your favorite mountain or staycation getaway town
7. Areas that are hot for investors or likely to have rental property potential
8. The neighborhoods your Top 10 VIP’s live in
+ Add 10 people to your Mailchimp Audience
We think everyone you know should be in your Audience, no matter where they live, how you know them, or what their Real Estate goals + dreams might be. Make sure you’re on your list, too!
+ Start your West + Main Home Magazine list
Again, we think this is a great way to stay in touch with people near + far. Audit your list if this isn’t your first time sending the magazine, and keep it handy so you can add new people until it’s due (due date) - are you getting your own magazine?
+ Plan your Q3 pop-bys
Fall is a great time to pop-by, especially if there are people you haven’t had a chance to see this Summer! Think Back to School Survival (mommy mimosas/fun school supplies), Fall Vibes (pumpkin spice lovers, pumpkins, sunflowers, caramel apple kits), and Octoberfest invites!
+ Add Blocks/Save the Dates in your calendar:
Ninja Workshop
Weekly Company Updates
Octoberfest
Floor Time
Open Houses
Self-Care
Make sure to watch the West + Main Calendar for additions/updates!
+ Check in on your 2021 Biz plan…or create one for Q3/Q4!
Here are some resources:
Business Planning with Erin Bradley
How to Stay Positive + Productive
Breakthrough Broker Business Plan
+ Read or listen to these books:
Ninja Selling by Larry Kendall
The Go-Giver by Bob Burg and John D. Mann
Miracle Morning for Real Estate Agents by Hal Elrod
+ Bookmark these Company Resources:
Toolbox
Calendar
Replays
Blog
Agent Pro Blog
Marketing Form
Listings Form
Brokermint Library
+ Ask 5 People for Testimonials
We recommend using Real Satisfied!
+ Write 5 Reviews for businesses/professionals you have personally used/loved.
If you’re not sure, ask them where they prefer to be reviewed. When in doubt, use Google Business.
+ Complete a Perfect Week sheet + trade with friend/accountability partner
Download a Perfect Week sheet
+ Show or Preview 20 properties:1-20 Addresses
